BILL ANALYSIS                                                                                                                                                                                                    



                                                             


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|SENATE RULES COMMITTEE            |                   SB 123|
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                       THIRD READING
                              

Bill No:  SB 123
Author:   Peace (D)
Amended:  5/18/99
Vote:     21

  
  SENATE ENERGY, U.&C. COMMITTEE  :  7-0, 5/11/99
AYES:  Bowen, Alarcon, Hughes, Kelley, Peace, Solis, Speier
NOT VOTING:  Baca, Brulte, Mountjoy, Vasconcellos
 

  SUBJECT  :    Petroleum:  unfair practices

  SOURCE  :     Author

 
  DIGEST  :    This bill makes legislative findings related to  
the price of gasoline and permits a branded gasoline  
franchisee to purchase the franchisor's branded petroleum  
product from any location in the franchisor's wholesale  
network.

  ANALYSIS  :    The April 28 joint hearing held by the Senate  
Energy, Utilities and Communications Committee and the  
Senate Transportation Committee made clear that the recent  
dramatic rise in gasoline prices was triggered by a very  
brief gasoline shortage, subsequent market speculation, and  
because oil companies could get away with raising them.   
These gas price hikes have focused considerable attention  
on developing ways to lower prices and prevent such hikes  
from occurring again.  The testimony at the hearing  
indicated that the supply of gasoline is closely matched  
with the demand for gasoline and because higher prices  
don't reduce the demand for gasoline substantially, any  
                                                 CONTINUED





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supply disruption causes prices to rise quickly.  The  
hearing also noted that proposed and potential mergers  
among oil companies will lead to increased concentration,  
reduced competition, and heightened concern that  
concentrated market power will lead to higher gasoline  
prices.

The committees heard a number of suggestions for ways to  
reduce gasoline prices.  These suggestions include branded  
open supply, divorcement, allowing  gasoline that doesn't  
meet California's clean air requirements into the state  
upon payment of a per-gallon fee, and increased safety  
inspections of refineries to minimize the chances that  
supply disruptions similar to what occurred earlier this  
year could lead to price increases.  
  
Branded Open Supply  .  Many service stations are franchisees  
of the oil companies that have their gasoline delivered to  
their station from the oil company.  The price is set by  
the oil company at whatever the market will bear.  Under a  
branded open supply program, the service station franchisee  
would be permitted to shop for his branded gasoline from  
any branded supplier in the franchisor's wholesale network.  
 Therefore, a Shell dealer would be permitted to shop among  
any Shell wholesaler to find the best price for gasoline  
and then arrange for delivery to his service station.
  
Divorcement  .  Many service stations are owned by the oil  
companies, and that number is increasing according to the  
author.  This vertical integration, where the oil company  
controls the entire process of acquiring crude oil,  
converting that oil into gasoline, and then selling the  
gasoline at the retail level, is thought by some to  
increase the control and market power of the oil companies,  
thereby causing price increases.  This vertical integration  
can be in part dismantled by limiting the number of service  
stations owned by the oil companies, a concept known as  
"divorcement."  Divorcement has been implemented in a few  
other states, such as Maryland and Nevada, and two  
government studies on the impact of divorcement in Maryland  
came to opposite conclusions as to its value.

  Allowing non-California gasoline into California  .   
California gasoline burns cleaner than gasoline sold in  







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every other state.  This unique gasoline requirement, which  
was created to help improve California's uniquely poor air  
quality, makes it more difficult to import gasoline when  
supplies are tight.  Consequently, when California  
experiences a supply shortage, the difficulty and delay in  
obtaining replacement gasoline provides an opportunity for  
California refiners to raise prices.  If non-California  
standard gasoline could be imported upon payment of some  
per gallon fee, suggested by some as 15 cents per gallon,  
California gasoline prices theoretically would never be  
more expensive than 15 cents or so above the gasoline  
prices in other states.  This proposal, offered by  
Professor Severin Borenstein of the U.C. Energy Institute,  
has been criticized for potentially hurting California's  
already poor air quality, making California non-compliant  
with federal clean air requirements, and will do nothing to  
keep prices down because, as was evidenced by the recent  
rise in prices, those stations/refineries that had no  
outages actually led the move to raise prices.

Other potential solutions include improving consumer  
information about gasoline prices so that customer's can  
more easily shop for the cheapest gas, and improving the  
information the state makes available about gasoline  
supplies in order to reduce speculation.

This bill:

1.Makes legislative findings that the current branded  
  wholesale gasoline market structure distorts the price of  
  gasoline by preventing service station franchisees from  
  seeking out the least expensive branded gasoline supply.

2.Permits a branded gasoline franchisee to purchase the  
  franchisor's branded petroleum product from any location  
  in the franchisor's wholesale network.

3.Exempts jobbers and their branded service station  
  operators.

4.Does not effect contracts in force prior to January 1,  
  2000 unless those contracts are amended or extended after  
  that date.








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  Comments
  
The last time gasoline prices rose quickly and  
substantially was in 1996.  In response the Senate  
considered two bills, SB 52 (Kopp) and SB 404 (Peace).  SB  
52 provided for a form of divorcement.  SB 404 provided for  
branded open supply.  Both bills successfully passed their  
policy committees but were defeated on the Senate floor.   
This bill is substantially similar to SB 404, though a bit  
more limited in that it doesn't affect jobbers or contracts  
currently in force.

It should be noted that the bill states that current  
contracts are not affected unless they are modified or  
renewed.  Further, nothing in the bill prohibits service  
station dealers from voluntarily signing long-term supply  
agreements.

  FISCAL EFFECT :    Appropriation:  No   Fiscal Com.:  No    
Local:  No


  SUPPORT  :   (Verified  5/19/99)

Automotive Trade Organizations of California
California Alliance for Consumer Protection
California Service Station and Automotive Repair  
Association
Guzman Enterprises, Inc.
Hacienda Shell Service, Sotts Valley
Redlands Chevron
San Diego County Board of Supervisors
Scotts Valley Chevron
Utility Consumers' Action Network (UCAN)
Scotts Valley Chamber of Commerce
B.C. Stocking Distributing
City of Vacaville
Association of Bay Area Governments
Board of Supervisors of the City and County of San  
Francisco

  OPPOSITION  :    (Verified  5/19/99)

Beal Properties, Fresno







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Benito, Inc., West Sacramento
Boulder Creek Texaco
Burnside Company, Los Angeles
California Chamber of Commerce
California Independent Oil Marketers Association
California Manufacturers Association
California Teamsters Public Affairs Council
The Chevron Companies
Joseph L. Chiriaco, Inc., Chiriaco Summit
DeWitt Petroleum, South El Monte
Angela J. Froehlich, Redondo Beach
G&M Oil Company, Inc., Huntington Beach
KT Fuel Services, Inc., Long Beach
Lee Escher Oil Co., Inc., Coachella
New West Petroleum, Sacramento
Pepper Oil Company, National City
Poma Distributing Company, Inc., San Bernardino
River City Petroleum, West Sacramento
Abe Safleddime, 76 Station Dealer, La Palma
Faridoon "Fred" Saif, Dealer/Owner, Los Altos 76
Simi Valley Chamber of Commerce
United Oil Company, Gardena
Valley Oil Company, Mountain View
Ventura Oil Company, Oxnard
Western States Petroleum Association
Plavan Commercial Fueling, Inc.
Coast Oil
Dion and Sons
ITL, Inc.
S.K.S. Inc.
Mission Trail Oil Company
Silvas Oil
Shuster Oil Company, Inc.
McNeece Brothers Oil
Self-Serve Oil
Petro America
Robinson Oil
Pilot Oil
Flying J
Leon H. Bartlett, Inc.
McValley Oil
Eel River Fuels
Cross Petroleum
R.V. Jensen







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  ARGUMENTS IN SUPPORT  :    The author believes this bill will  
enhance competition in gasoline markets.  By allowing  
branded gasoline stations to shop for their branded  
gasoline, rather than compelling them to accept gasoline  
delivered to the station at a price set by the oil company  
as is the case today, the author believes competition at  
the retail level will be enhanced and prices will be driven  
down.  The author believes the vertical integration of the  
oil companies gives them significant market power and the  
power to control prices.  This vertical integration has  
been explicitly rejected in the telecommunications, natural  
gas, and electricity markets, yet it continues to operate  
-- and may increase as mergers take place -- in the oil  
industry.

The Automotive Trade Organizations of California and the  
California Service Station and Automotive Repair  
Association support the bill because they believe that by  
allowing service stations to shop for gasoline competition  
increases and prices drop.  The Utility Consumer Action  
Network (UCAN) supports the bill because they believe the  
bill will end the oil company practice of "zone pricing", a  
practice where an oil company can charge two similarly  
situated service stations different prices for the same  
gasoline.  By eliminating "zone pricing", UCAN believes the  
retail gasoline market will be more competitive.

  ARGUMENTS IN OPPOSITION  :    The California Independent Oil  
Marketers Association (CIOMA) opposes the bill, believing  
it does nothing to correct the problem of high gasoline  
prices. It contends  the bill does not require gasoline  
stations to lower their prices if they are able to purchase  
cheaper gas as a result of this bill.  CIOMA also believes  
the bill disadvantages its members versus the franchisee  
gasoline stations affected by this bill, and may even cause  
price increases.  They are convinced this bill will hurt  
the end user and the customers who only buy unbranded fuel  
because it is less expensive.

The Western States Petroleum Association (WSPA) opposes the  
bill arguing as well that it will cause significant  
disruptions to the present retail distribution system and  
interferes with existing contracts.  WSPA contends the bill  







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will actually harm many service stations because it lessens  
the incentive for oil companies to support the service  
stations, since the oil companies won't be able to bind  
retailers to a delivered supply contract.  
Finally, WSPA argues consumers will suffer because the bill  
destabilizes the gasoline distribution system, jeopardizing  
reliable gasoline supplies for consumers and causing  
inefficiency, and thereby higher costs.  
  
  
NC:sl  5/19/99   Senate Floor Analyses 

               SUPPORT/OPPOSITION:  SEE ABOVE

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