BILL ANALYSIS                                                                                                                                                                                                    



                                                                       


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                                 THIRD READING
                                        

          Bill No:  AB 2721
          Author:   Wesson (D), et al
          Amended:  7/5/00 in Senate
          Vote:     21

            
           SENATE ENERGY, U.&C. COMMITTEE  :  8-0, 6/27/00
          AYES:  Bowen, Alarcon, Hughes, Kelley, Mountjoy, Murray,  
            Solis, Vasconcellos

           ASSEMBLY FLOOR  :  50-25, 5/30/00 - See last page for vote
           

           SUBJECT  :    Automatic dialing-announcing devices

           SOURCE :     Author

           
           DIGEST  :    This bill prohibits leaving a pre-recorded  
          message without receiving authorization from a live person,  
          except in specified situations.

           ANALYSIS  :    Current state law prohibits, with specified  
          exemptions, the use of automatic dialing-announcing devices  
          (e.g. automated dialers broadcasting pre-recorded  
          announcements) between 9:00 p.m. and 9:00 a.m.  Any person  
          or company who violates this law is guilty of a  
          misdemeanor, subject to one year in county jail and/or a  
          maximum fine of $1,000.

          Current state law requires when such devices are used, the  
          person receiving the call must be greeted by a live  
          operator who must ask whether the called party will give  
          his or her consent to hear the pre-recorded announcement. 
                                                           CONTINUED





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          This bill requires any company using automated dialers to  
          have a live operator greet the called person - instead of  
          terminating the call if the automated dialing device dials  
          faster than the live operator can get to the call - by July  
          1, 2001. 

          This bill clarifies that when the user of the automated  
          dialer reaches an answering machine, consent is not implied  
          and no message may be left.

           Background
           
          An "abandoned telephone call" is a phenomenon that occurs  
          when computers dial telephone calls quicker than the live  
          operators can pick them up in order to comply with the law  
          requiring phone call recipients to be greeted by a live  
          voice.  Such calls are the consequence of predictive  
          dialers, a form of automated dialing where a computer dials  
          telephone numbers from a database while telemarketers talk  
          with potential customers.  Predictive dialers dial based on  
          a statistical average of how long the average telemarketer  
          conversation will last and the likelihood a person will  
          answer their telephone.  Because the system is based on a  
          "statistical average," inevitably some called parties will  
          be greeted by silence.

          Telemarketing has long been the subject of legislation and  
          is often associated with solicitations for long-distance  
          telephone service.  Over the past three years, a number of  
          bills have been introduced in the Legislature to limit  
          telemarketing, but none of them have been successful - with  
          the exception of a "do-not-call" list for the solicitation  
          of electric service (SB 477 [Peace], Chapter 275, Statutes  
          of 1997). 

          Current federal law bans telemarketing between 9:00 p.m.  
          and 8:00 a.m. and generally conditions the use of automatic  
          dialing-announcing devices in ways similar to California  
          law.

           Comments  

           Hang Up On The Hang-Ups  .  The author believes abandoned  







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          telephone calls are annoying, an invasion of privacy, and  
          potentially threatening to certain individuals.  This,  
          according to supporters, is at minimum a nuisance, and it  
          potentially brings an element of fear to some people who  
          may think someone is watching their home and/or their  
          movements.

          How Will This Be Enforced  ?  Current law preventing  
          telemarketers from calling between 9:00 p.m. and 9:00 a.m.,  
          prohibiting the use of pre-recorded messages without a live  
          operator introduction, and banning pre-recorded messages  
          from being left on answering machines is, at least  
          conceptually, easy to enforce from the standpoint that the  
          recipient of the call will know which company made it.

          Under this bill, if a person gets an "abandoned call," it's  
          highly unlikely they'll be able to know whether it was a  
          company using an automated dialing device that hung up on  
          them and if so, which company made the call.  Granted, a  
          person could have a Caller ID box (telemarketers are  
          precluded by law from blocking their numbers to hide them  
          from a Caller ID box) to help identify the caller, but  
          arguably any business that would violate this proposed law  
          probably wouldn't be adverse to violating the state's "no  
          blocking" law.

           FISCAL EFFECT  :    Appropriation:  No   Fiscal Com.:  Yes    
          Local:  No

          Minor, absorbable costs, offset by fine revenue, to the  
          Public Utilities Commission and the Attorney General for  
          enforcement.

           SUPPORT  :   (Verified  8/16/00)

          Office of Ratepayer Advocates
          Privacy Rights Clearinghouse
          The Utility Reform Network
          Utility Consumer Action Network

           OPPOSITION  :    (Verified  8/16/00)

          California Association of Realtors








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           ASSEMBLY FLOOR  :
          AYES:  Alquist, Aroner, Bock, Calderon, Cardenas, Cardoza,  
            Cedillo, Corbett, Correa, Davis, Ducheny, Dutra,  
            Firebaugh, Florez, Floyd, Frusetta, Gallegos, Havice,  
            Honda, Jackson, Keeley, Knox, Kuehl, Lempert, Longville,  
            Lowenthal, Machado, Mazzoni, Migden, Nakano, Oller,  
            Papan, Pescetti, Reyes, Romero, Scott, Shelley,  
            Steinberg, Strom-Martin, Thomson, Torlakson,  
            Villaraigosa, Vincent, Washington, Wayne, Wesson,  
            Wiggins, Wildman, Wright, Hertzberg
          NOES: Aanestad, Ackerman, Ashburn, Baldwin, Bates, Battin,  
            Baugh, Brewer, Briggs, Campbell, Cox, Dickerson, House,  
            Kaloogian, Leach, Leonard, Margett, McClintock, Olberg,  
            Robert Pacheco, Rod Pacheco, Runner, Strickland,  
            Thompson, Zettel


          NC:sl  8/17/00   Senate Floor Analyses 

                         SUPPORT/OPPOSITION:  SEE ABOVE

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