BILL ANALYSIS                                                                                                                                                                                                    



                                                                       


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          |SENATE RULES COMMITTEE            |                  SB 1601|
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                                 THIRD READING


          Bill No:  SB 1601
          Author:   Bowen (D)
          Amended:  4/1/02
          Vote:     21

           
           SENATE ENERGY, U.&C. COMMITTEE  :  6-2, 4/9/02
          AYES:  Bowen, Alarcon, Murray, Sher, Vasconcellos, Vincent
          NOES:  Morrow, Battin


           SUBJECT  :    Cellular telecommunications service

           SOURCE  :     Author


           DIGEST  :    This bill requires cellular telephone companies  
          to provide new customers with a 30-day grace period during  
          which the contract may be rescinded, as specified.

           ANALYSIS  :    Current law permits states to establish  
          consumer protection rules for cellular telephone  service  
          customers.
           
           This bill requires that providers of cellular  
          radiotelephone service extend to new customers a grace  
          period of at least 30 days within which a customer could  
          rescind his or her contract if they find the cellular  
          service quality is unsatisfactory.  The bill requires every  
          new service agreement to provide reasonable notice of this  
          grace period and the right of the customer to rescind.

           Background  

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          Cellular telephone usage continues to enjoy spectacular  
          growth.  The number of cellular subscribers has more than  
          doubled since 1998 to 133 million nationwide.  Not only are  
          more people using the phones, they're also using them more  
          intensively -- the average monthly use has grown by 75  
          percent to 422 minutes per customer over the past two  
          years.  New wireless uses, such as data transmission and  
          Internet access, are starting to show growth, too.

          This growth in popularity has been accompanied by a growth  
          in customer expectations and, not surprisingly, a growth in  
          customer complaints.  Complaints about cellular service at  
          the California Public Utilities Commission (CPUC) jumped 47  
          percent last year.  "Consumer Reports" magazine surveyed  
          cell phone users and observed that customers rate their  
          service as "mediocre."  A recent J.D. Power & Associates  
          survey noted that three times as many cellular customers  
          call customer service than local telephone company  
          customers. 

          An indicator of customer dissatisfaction may be churn  
          rates, which are anywhere from 25 to 80 percent, according  
          to the Yankee Group, a consulting firm.  Recent articles in  
          the  New York Times  , "Business Week," the  Wall Street  
          Journal  , and  USA Today  all note user complaints about  
          wireless service quality, which many customers feel doesn't  
          live up to the advertising promises made by many companies.  
           While cellular telephone service has many benefits that  
          landline telephone services don't have, few disagree with  
          the notion that cellular telephone service is neither as  
          clear nor as reliable as regular landline telephone  
          service.  

          A prospective cellular phone customer can't rely on the  
          coverage maps provided by the cellular carriers because  
          they all contain disclaimers that the map is not a  
          guarantee of service availability or quality.  In the  
          absence of accurate maps, the only way for a customer to  
          know if the cellular phone meets their needs is to use it  
          for a period of time.  If a customer is required to sign a  
          long-term contract to obtain service, that customer is  
          potentially stuck if he or she finds the service is less  
          than was advertised or promised.  The goal of this bill is  
          to provide customers with a reasonable way out of that  







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          long-term commitment if the product they're buying doesn't  
          live up to their expectations or to the promises made by  
          the carrier.

           Comments  
           
           The author's goal is to give people the information they  
          need to try and make sure they'll get what they pay for  
          when they sign a cellular service contract.
           
          If cellular service coverage maps could be made more  
          accurate and if the "test drive" in the store could account  
          for the topography, underpasses, tunnels, buildings, trees,  
          atmospheric disturbances, other radio signals, and  
          intensity of usage challenges that a customer will face out  
          on the "open road," there would be no need for a grace  
          period because the customer would be able to make an  
          informed choice right in the store.  Since that isn't an  
          option, the author believes the next best solution is to  
          allow customers to rescind their contracts if the service  
          proves to be unsatisfactory.  This bill gives customers 30  
          days to rescind the contract.

          Some cellular carriers already provide their customers with  
          a grace period in which they can choose to terminate their  
          service contract.  AT&T Wireless gives customers a 30-day  
          grace period and Verizon has a 14-day great period.   
          Cingular does not allow any grace period.

           FISCAL EFFECT  :    Appropriation:  No   Fiscal Com.:  No    
          Local:  No

           SUPPORT  :   (Verified  4/10/02)

          Office of Ratepayer Advocates

           OPPOSITION  :    (Verified  4/10/02)

          Cingular Wireless
          Sprint Communications Company
          Verizon Wireless


          NC:kb  4/11/02   Senate Floor Analyses 







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                         SUPPORT/OPPOSITION:  SEE ABOVE

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